Skip to main content

Home
About
- About The Journal
- IJBM Editorial Team
Journals
Subjects
Contact

Cover Page

Journal

Volume 1 No 1 2015
Volume 1 No 2 2016
Volume 2 No 2 2017

Home
Volume 1 No 2 2016
Investigating the Role of Perceived Brand Quality and Normative Influence on Prestige Branded Apparel Purchase Intention of Youths in Malaysia

Investigating the Role of Perceived Brand Quality and Normative Influence on Prestige Branded Apparel Purchase Intention of Youths in Malaysia

© Copyright 2017 © Open University Malaysia (OUM) - OUM-IJBMAll rights reserved.
No part of this work may be reproduced in any form or by any means without the
written permission of the President, Open University Malaysia (OUM).